Who is Rhita Sebti ?
Rhita Sebti was born in Brussels to a diplomat father.
In 1989, her father was appointed ambassador to Rome .This was the opportunity for Rhita' mother to mingle with iconic Italian designers and to eventually become the muse for some of them.
As a child, Rhita already rubbed elbows with Egon von Furstenberg, Rocco Barocco, the Fendi sisters .
As an admirer of this fashion scene and its celebrities, Rhita attended all the fashion shows alongside her mother and was soon hooked onto the world of fashion. After some time spent in Madrid, she returned to Morocco, her native land.
In June 2016, she embarked on the adventure of creating her footwear line featuring wedge babouches or slippers, keen on blending tradition and modernity, with style and comfort in mind.
For centuries, the babouche has been worn in the Middle East, from the Berbers in the dust of the Atlas to the dwellers of the mysterious alleys of the medina of Marrakech.
Over time the babouche has become the number one accessory worn by Moroccan women.
The babouche made its appearance in 2015 with Chanel before being featured on the catwalks of Celine, Victoria, Beckham, a.p.c, Balenciaga or Gucci.
The biggest names in fashion are parading the traditional "belgha" on the international scene, proof that the Moroccan babouche is at the vanguard of fashion.
This is how the idea of creating a new kind of slipper that combines modernity and tradition came about for Rhita Sebti.
Thanks to the skilled hands of Moroccan artisans, the brand's flagship models were born, such as the "Jasmine" design encrusted with crystals inspired by certain designs by Miu Miu and finally our best seller, the "Amber" made of black suede and beaded with white pearls is a tribute to the House of Chanel.
Over the years, Rhita Sebti has diversified its creations by offering flat babouches, sandals, slippers but all while keeping the Moroccan touch.
Part of her creations highlights the Berber culture of Morocco through its ancestral jewelry that have been reclaimed.